Wood + Water
Branding
Intro.
Wood + Water is a wooden furniture and home decor brand created by my friend, Ashley. What originally started out as a hobby for her gradually developed into a business. She came to me wanting to estblish a brand to promote herself to various boutiques and potential customers. Every product that is created by Wood + Water is hand made by Ashley. Minnesota focused cabin aesthetic. 

01. logo concepts


I wanted to explore a concept combining the two w's in the name with the ampersand connecting them together. 


I wanted to create a mark that was reminanciant of tree rings and ripples echoing a w shape.


The chosen mark combined symbols of both wood and water fitting perfectly together. 

02. Hang Tags

03. Business Cards